viral marketing

Using del.icio.us To Drive Traffic To Your Site

Submitted by GregoryHeller on February 13, 2008 - 11:41am.

I came across this list of 20 tips for using deli.icio.us to drive traffic to your site, and while it is geared more towards commercial sites, I think there are some interesting ideas for organizations like the ones we work with.

Many of the ideas on the list are generally good ideas, not just for using del.icio.us.

GreatTurtleRace hits 5 C's of Viral Marketing (and a Bonus C)

Submitted by GregoryHeller on April 23, 2007 - 10:30am.

Marketing Roadmaps Blog posted about the GTR last week:

Remember the five Cs of viral marketing? The Great Turtle Race hits on all five. It has the cornerstone pieces of a compelling message, the cause to save the turtles, and an engaged community. And then they successfully weave together the three elements that make viral marketing buzz: contest, comedy and charity.

As a comment left on the site says: